MEAL: The Half-Life of Assumptions

Typically innovation is thought of in the context of products, yet product innovation has the least value for long term competitive advantage. Companies that are able to innovate across their business model are not only substantially more profitable but are also to maintain a competitive advantage over time. We will be discussing and questioning assumptions that we've made in our businesses.  

Join us for a conversation with Seth Starner, President of New North Center. 

With a background in Design Thinking and a passion for bringing business opportunities to people around the globe, Seth Starner is known for developing and implementing innovative ideas. As President of NewNorth Center, Starner supports the West Michigan community in developing and using the mindsets and tools needed to ensure that sustainable growth happens by design and not default.

A big thank you to lunch sponsor: 


As part of our initiative to develop a deeply engaged membership, we are restructuring our MEAL program to be one hour long, with networking opportunities incorporated into the event.  Make sure to be at the event by the start time so you don't miss out on any of the program.